Electrum Payments

Responsible for:
  • Identity and branding
  • Website design and development
  • Marketing material
  • Software design prototypes
  • Internal collateral

We have been working on the Electrum brand since it was founded in 2012.

We designed the original identity and brand and have managed the evolution ever since. Recently we did a complete rebrand and rebuilt the Electrum website, which included a custom icon set. Electrum commissions industry research and publishes reports, and we manage the design and layout of this material. We build clickable software design prototypes that help the sales teams demo features and functionality. We also design internal collateral such as onboarding presentations and training material.

About Electrum Payments

Electrum provides enterprise software solutions to Banks, Retailers, Telcos, and Insurers. Customers include Capitec, Nedbank, Vodacom, Pick n Pay, Shoprite and Massmart. The company processes over 4.5 billion transactions and employs more than 100 people.

Our work

Some of the elements of the Electrum rebrand in 2022

We rebuilt the electrum.co.za website as part of the rebranding

Design and layout for a report on payments commissioned by Electrum

Design prototype for the Vodapay app to help Electrum functionality to their client

Illustration and design for onboarding new staff at Electrum

Design and photography for the annual end of year card with a Tetris theme.

Other work for Electrum

  • Animations for the website and videos
  • Short video clips shot and edited for customers
  • Merchandise and clothing branding
  • Infographics and presentations
  • Social media posts

“As one of the founders of Electrum, I’ve been fortunate to have worked with Graham and his team since we started in 2012. Graham is really skilled at finding solutions at the intersection of design and business. He’s been our go-to guy for ideas, design and marketing, and has been an indispensable part of our growth journey. Graham’s adaptability, creativity, and commitment to our vision have significantly contributed to shaping Electrum into the dynamic fintech company it is today.“

Dave Glass
Electrum CEO